For Heart-Centered Women Entrepreneurs
Have a great product but wish more people were buying?
You’ve tried new images, new branding, and every other trick in the book, but you just can’t seem to break into a consistent, profitable business.
Here’s the truth: If your heart and your “YOU-ness” isn’t shining through your content, your audience can’t connect. And connection is what sales is all about!
Your content needs more connection power but:
You've tried hiring help, but their words never quite sound like yours.
Finding time to craft content that leads to sales feels impossible.
Even if you had the time, you don't know what to say.
The problem isn’t you —
you just need the right tools to connect with your audience in a way that truly reflects your unique values & personality and turns browsers into buyers.
Do any of these sound familiar?
❌ Discouraged About Your Progress
You’re frustrated that things aren’t taking off in your business like you thought they would. You feel like no matter what you try, you’ll hit another wall.
❌ Disconnected from Your Brand
Nothing you’ve done seems to tell your story quite right — you don’t know how to get more “you” into your products or messaging.
❌ Content Chaos
You know it’s important, but your content strategy either doesn’t exist or feels disorganized and ineffective. What are you supposed to write and how?
❌ Constantly Distracted
Your mind is on business when you’re with family and on family when you need to be working, leaving you exhausted and unable to focus on your best next steps to make your business more profitable.
❌ Self-Doubt Struggles
You’re grappling with self-doubt and uncertainty when it comes to communicating your brand’s value and connecting with potential clients effectively.
❌ Support Scarcity
You feel isolated — no one around you understands your journey and can’t offer the feedback and accountability you crave.
It’s time to transform your values into powerful content, connect authentically with your audience, & drive success.
What if you could stop spinning your word wheels, find your voice, & start creating content packed with personality?
Discover
Learn to hear your own voice clearly through a personal brand values discovery process. Understand how this personal insight can shape your business messaging.
Create
Using targeted templates, create strategic content that actually brings the right people to your offer. with purpose using a structured step-by-step approach.
Systematize
Know how to continue writing values-based content in your emails and on your blog. PLUS learn to generate ideas that keep telling your story so you’ll never have to wonder what to write!
I’ll be honest with you
Getting to this point wasn’t easy.
When I was Content Manager at a branding agency, I often juggled up to 30 clients at a time.
It was madness at first. Keeping every client straight, trying to figure out who they were and what they stood for and then how to incorporate that into their brand language… I was definitely underwater.
Getting a story right is magic, but missing it is a nightmare. And while I didn’t often miss, I knew I needed a more efficient way to gather information, connect with my clients, and translate everything into a meaningful story.
I researched branding. Values. What it took to develop relationships and build trust. And then I mashed it all together into a raw, messy, experimental process.
It took some time, but eventually I came out the other side with a tried-and-true process to get things right the first time. And to keep all.things.content going for a brand..
AND NOW I’M SHARING THAT PROCESS WITH YOU
Introducing Brand Values to Content Mastery Membership
Discover how to use words to make your values more valuable, your products more profitable, & your writing have more razzle-dazzle.
This monthly membership for heart-centered solopreneurs helps you create captivating content that builds connection without outsourcing your voice or sacrificing your values.
Who you are should be the shining light of your business. With it, you can create connection, build relationship, and grow your own loyal tribe of followers.
BY FOLLOWING THESE SIMPLE LESSONS
You’ll learn to write content that comes straight from your heart & converts strangers into raving fans.
1. Brand Values
Discover your brand values, what they mean, how they can show up in your business, and how they benefit your audience.
2. Research
Dive deep to identify the what, why, who, and how of your business, & where your clients are going on their transformation journey.
3. Organization
Strategize what each page of your website will accomplish and what you want your audience to do next.
4. Writing Workshop
Learn writing approaches, headline tips, and how to make your content convert. You’ll also have guides to help you write each page of your website.
5. Effective Email
Learn how to craft engaging emails, from subject lines to CTAs. Create emails to use over and over that streamline your client conversations without sacrificing the warmth.
6. Blogging Brilliance
Create an ever-growing repertoire of article ideas & learn how to structure those articles to be SEO friendly while still all about you and your entrepreneurial vision.
NOT ONLY WILL YOU RECEIVE step-by-step Guidance
Your Monthly Membership Gives You
Worksheets, Guides, & Blog planners
Step-by-step proprietary brand values discovery so you know exactly what you stand for.
Worksheets to map your customer journey so you know exactly where you want your customer to go next.
Content guides for every page of your website that help you identify exactly what you want your readers to do next.
Blog content ideation and writing worksheets to help you create content your customers can't wait to devour.
A Private Members-Only community
Network with other like-minded women — you'll never feel alone on your journey!
Accountability on your progress: like-minded entrepreneurs will cheer you on at every step.
Personalized support at your fingertips — I'm just an email or Facebook Group question away.
Clear steps forward when you need support: journals, guides, and tons of encouragement from the group.
you’ll ALSO RECEIVE tools to help you get unstuck.
You’ll never be left wondering what your next steps should be.
Help for when you have
NO TIME or FEEL OVERWHELMED
You’re not alone!
I’ve been here, and I know I’ll be here again. My head gets so full of “all the things I have to do” sometimes that I needed a place to dump them out, sort them through, and figure out what to do with them all.
I created this toolkit to give you the freedom to explore all.the.things, prioritize each item, and find where it should really belong, so you can move forward confidently and intentionally.
Help for when you have
NO CONFIDENCE
Is imposter syndrome real for you? Are you second-guessing everything?
We’ve all been down this road and will be again in the future. I remember the day I woke up and realized I had slowly changed, as we all do, but I didn’t recognize who I had become.
My hope for you in this journal: that you’re able to discover a place that’s achingly beautiful, a place of comfort and coziness but also drenched in freedom and joy.
Frequently Asked Questions
How does your coaching process work?
My coaching process centers on empowering you to discover and express your authentic voice. Through interactive experience, I guide you in understanding your brand values, refining your writing skills, and crafting compelling values-based content. Together, we’ll create a roadmap for your personal and business growth, focusing on building an engaged tribe and fostering lasting connections with your audience.
What makes your coaching style unique and effective?
My coaching style is deeply rooted in empathy and understanding. Having personally experienced the journey of finding my own voice and courage, I bring a relatable perspective to my clients.
By creating a safe and supportive space, I help you overcome self-doubt and embrace your true self, resulting in content that is authentic and captivating.
Who is an ideal candidate for your products?
My products are ideal for women entrepreneurs who want to establish an authentic brand identity and create impactful content.
If you’re ready to embrace your unique story, build genuine connections, and transform your business through powerful storytelling, you’re a perfect fit for my products.
What kind of transformation can a client expect from your coaching?
If you work with me, expect a profound transformation in both your business and personal life. You’ll learn what truly makes you tick, and gain the confidence to communicate your brand’s essence effectively, resulting in a loyal and engaged tribe.
Beyond content writing skills, my coaching nurtures self-belief and fosters a mindset of abundance, empowering you to achieve success beyond your expectations.
Can you share a success story that demonstrates your coaching impact?
Certainly! One of my clients, a coffee shop owner, struggled to identify their brand’s values and voice. Through our coaching journey, they not only nailed their brand values, but also gained understanding in how they could show up across the brand, both internally and externally. This completely changed their story! As a result, they experienced a surge in website traffic, an increase in client inquiries, and a thriving group of loyal followers that resonated with their message.
Why should someone unsure about coaching decide to work with you?
As a coach, I am dedicated to nurturing a supportive and judgment-free environment. My approach is flexible, adapting to each client’s unique needs, ensuring you feel empowered and encouraged throughout your journey.
Working with me means having a compassionate partner who celebrates your victories and supports you through challenges.
Do you offer a money-back guarantee?
I do! Try it out and if after 7 days you decide it’s not for you, I’ll refund your money. No strings attached.
What's with all the science fiction art?
I’m a nerd. And my inspiration is 93.7% visual. I could spend hours in Midjourney. Okay, confession, I have spent hours in there creating cheeseburger aliens and flying walruses…
AI art makes me smile, inspires me, and usually spurs all sorts of creative ideas. (What if that llama in the tub liked ice cream with her bubble bath?)
